To optimize YouTube Shorts, start with a strong hook within the first few seconds to instantly capture attention. Use vertical video format (9:16) and keep it under 60 seconds. Include relevant keywords in the title and description to improve discoverability, and add #Shorts in both to help YouTube categorize your content. Create eye-catching thumbnails if possible, even for Shorts, to boost click-throughs from the Shorts tab or feed. Focus on delivering value quickly—be entertaining, educational, or emotionally engaging. Use trending sounds or music to increase reach, and encourage engagement with comments, likes, and shares. Post consistently and analyze performance metrics in YouTube Studio to refine your strategy. Engagement and retention are key for Shorts success in 2025. Know More